Specialist Committee of the fourth Business Conference "Sustainable Development and Competitiveness of Tourism in South-East Europe - SEET 2014" made the decision to present "BRAND LEADER AWARD" to the Montenegrin national airline.
The explanation states that "Montenegro Airlines sets high standards on the regional market in terms of high quality service, operational excellence and continuous increase of efficiency. A successful and efficient management, following global trends, carefully selected innovative and development strategies, has embedded all positive and recognizable elements by market standards in creating the new image of the company. Continuous development of Montenegro Airlines' international transport network particularly contributes to further strengthening its reputation and competitiveness of tourism product in the South East Europe region."
The mentioned award is presented on the basis of a set of standardized criteria implying innovation, high level of market recognition and authentic product placement. This award has been presented for the past ten years with the aim to promote the most prominent companies, institutions, persons and media that have set the higher standards and that promote the market, through continuous positive development and innovative strategies, and give an outstanding contribution to the popularization of economy potential, as well as, create competitive tourism image of the Region.
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