Montenegro Airlines Ltd. opens COMPETITION For design of Graphic Standards Book. Montenegro Airlines Ltd. calls all interested marketing agencies, designers, as well as all other individuals and groups of authors to submit their offers for the design of our Graphic Standards Book. All information regarding this competition can be found on the company's official website: www.montenegroairlines.com.
SCOPE OF COMPETITION To establish a complete book of standards for the development of a visual identity for the Montenegro Airlines brand. The book of standards shall include comprehensive guidelines for the development of a visual identity for the Montenegro Airlines brand. OBJECTIVE The objective of the competition is to create a visual image that will, simultaneously, convey the company's modern approach to business, its competitiveness and its dedication to fulfilling the expectations of new customers, while honouring our tradition, which is respected by our valued, faithful clients. COMPETITION TYPE In order to find the ultimate visual imagery for the company, Montenegro Airlines has decided to hold an open competition. Professionals and amateurs alike are welcome to submit your, no doubt, imaginative visions for our consideration. Group submissions must clearly state the name and contact information of the group's representative. WORKS All submissions must be original works produced by the artist or artists. Previously published works or works sent to other competitions will not be accepted. The number of works submitted per participant is not limited. TRADEMARK / LOGOTYPE Montenegro Airlines has a defined trademark and logotype. It is required to define:
PROPOSALS OF USE Submissions must include the simulation of logotype applications in electronic form for the following materials:
TERM Works must be submitted by 1st December 2008, at 12.00 o'clock. CRITERIA FOR OFFER EVALUATION 1. Design: functionality, uniqueness, aesthetics RESULTS The results of the Competition will be published at Montenegro Airlines website. STANDARDS BOOK After the competition is completed, the winning artist is responsible for delivering the complete book of standards, containing detailed instructions, constructions and applications of the logo on all materials according to the company's request, in the agreed upon time period. RETURN OF WORKS After the competition is completed, within 7 days of the date of the public announcement of the results on the company's website, the participants can ask for their works to be returned. AIRLINE'S RIGHT The winning artist shall assign the airline the entire copyright - the right to reproduce, the right to distribute, the right to communicate to the public, and the right to change and amend – all winning works. ADDITIONAL INFORMATION Department for Marketing and Corporate Communication, Danijela Ivanović, marketing@mgx.cg.yu, 00382 20 405-537, 405-538 |